Importing from China is not complicated — but it has a lot of steps, and getting any one of them wrong can cost you thousands in penalties, delays, or seized goods. This guide covers the entire process from finding a supplier to receiving inventory at your US warehouse, with current 2026 tariff rates and compliance requirements.
Before you start: Is importing from China still viable in 2026?
Yes, but the math has changed. Section 301 tariffs add 7.5 to 25 percent on top of normal duty rates for most Chinese goods. Some categories (EVs, batteries, semiconductors, steel, aluminum, solar cells) face rates of 50 to 100 percent. Despite this, China remains competitive for many product categories because of manufacturing scale, supplier ecosystem depth, and logistics infrastructure.
The key question is not "should I import from China" but "what is my landed cost versus alternatives?" Run the numbers with our tariff calculator before committing to a supplier.
Step 1: Product research and compliance check
Before you source anything, verify two things:
- Market viability: Is there demand? What are competitors charging? What margin can you achieve at the landed cost?
- Regulatory compliance: Can this product legally enter the US? What certifications or registrations are needed?
Common compliance requirements by product type
- Electronics: FCC certification (Part 15 for unintentional radiators, Part 18 for ISM equipment)
- Children's products: CPSIA testing (lead, phthalates), ASTM F963 for toys, CPC (Children's Product Certificate)
- Food/supplements: FDA facility registration, prior notice, nutrition labeling, FSMA compliance
- Cosmetics: FDA registration (mandatory since MoCRA 2023), ingredient listing, labeling requirements
- Textiles/apparel: Fiber content labeling, country of origin marking, flammability standards (16 CFR 1610)
- Electrical appliances: UL/ETL listing, energy efficiency (DOE), California Prop 65
Failing compliance means CBP holds or refuses your shipment at the border. Check requirements before you place a production order — not after.
Step 2: Find and verify suppliers
The main sourcing channels:
Online platforms
- Alibaba: Largest B2B platform. Use "Verified Supplier" and "Trade Assurance" filters. Good for initial discovery but always verify independently.
- Made-in-China.com: Smaller but often has factories not on Alibaba.
- Global Sources: More vetted suppliers, stronger in electronics and hardware.
- 1688.com: Alibaba's domestic platform. Lower prices but requires Chinese language skills or an agent. Minimum orders are often smaller.
Trade shows
- Canton Fair (Guangzhou): Twice yearly, 25,000+ exhibitors. The gold standard for meeting manufacturers face-to-face.
- Global Sources shows (Hong Kong/Shanghai): Smaller, more curated.
- Industry-specific shows: CES (electronics), Ambiente (housewares), MAGIC (apparel).
Sourcing agents
If you cannot visit China, a sourcing agent (USD 5–10% commission) can visit factories, inspect production, and negotiate on your behalf. Useful for first-time importers or complex products.
Supplier verification checklist
- Business license (营业执照) — verify on China's National Enterprise Credit Information System
- Export license (if required for the product category)
- Factory audit report (BSCI, ISO 9001, or third-party audit)
- Product certifications relevant to your market (CE, FCC, UL, etc.)
- References from other international buyers
- Sample quality matches production quality (order a production sample, not just a showroom sample)
Step 3: Negotiate terms and place your order
Key negotiation points
- Price: Always negotiate. First quoted price is typically 10–30% above the floor. Volume commitments, payment terms, and long-term relationships all create leverage.
- MOQ (Minimum Order Quantity): Negotiable, especially for repeat orders. Start with the MOQ for your first order, then negotiate down for reorders.
- Payment terms: Standard is 30% deposit (T/T) + 70% before shipment. For established relationships: 30/70 with 70% against copy of B/L. Never pay 100% upfront to a new supplier. For wire transfers, use Wise Business instead of your bank — you'll save 1–3% on exchange rate markups, which adds up fast on USD 10K+ transfers.
- Incoterm: FOB (port of loading) is standard for China exports. You control freight and insurance from there. See our Incoterms guide.
- Quality standards: Specify in writing. Include acceptable defect rates (AQL), testing requirements, and packaging specifications.
- Lead time: Production typically takes 15–45 days depending on product complexity and order size. Add 5–7 days for pre-shipment inspection.
Protect yourself
- Use a detailed purchase order or sales contract (not just a PI/proforma invoice)
- Specify dispute resolution mechanism (Hong Kong arbitration is standard)
- Register your trademark in China (first-to-file system — someone else can register your brand name before you)
- Use Alibaba Trade Assurance or escrow for first orders with new suppliers
Step 4: Quality control and pre-shipment inspection
Never skip inspection. The cost of a failed shipment (returns, disposal, lost sales, customer complaints) far exceeds the USD 200–400 inspection fee.
Inspection types
- During Production Inspection (DPI): When 20–30% of production is complete. Catches systemic issues early.
- Pre-Shipment Inspection (PSI): When 80–100% of production is complete. The most common type. Verifies final quality before shipping.
- Container Loading Inspection (CLI): Verifies correct quantity and packaging during container loading.
Inspection providers
- SGS, Bureau Veritas, Intertek — global firms, USD 300–500 per man-day
- QIMA, Asia Inspection — online booking, USD 200–350 per man-day
- Your sourcing agent (if you have one)
Use AQL (Acceptable Quality Level) sampling: AQL 2.5 for major defects, AQL 4.0 for minor defects is standard for consumer goods.
Step 5: Arrange shipping
You have three main options:
Ocean freight (most common for large shipments)
- FCL (Full Container Load): You rent the entire container. 20-foot (28–30 m³) or 40-foot (58–67 m³). Best rate per unit for large orders.
- LCL (Less than Container Load): Your goods share a container with other shippers. Higher per-unit cost but lower total cost for small shipments (under 15 m³).
Transit times from China to US: West Coast 14–18 days, East Coast 22–28 days (via Panama Canal or Suez). See our China-to-USA shipping cost guide and LCL vs FCL comparison.
Air freight (for urgent or high-value goods)
- Transit: 3–7 days door-to-door
- Cost: USD 3.50–8.00/kg (5–10× ocean freight per kg)
- Best for: high-value, low-weight goods; urgent restocks; initial test orders
Express courier (for samples and small parcels)
- DHL, FedEx, UPS: 3–5 days, USD 5–15/kg
- Best for: samples, small orders under 100 kg, urgent documents
- De minimis (under USD 800): simplified customs, no formal entry required
Choosing a freight forwarder
A freight forwarder coordinates the entire shipping process. For China imports, look for:
- Licensed NVOCC (Non-Vessel Operating Common Carrier) or FMC-licensed forwarder
- Offices or agents in both China and the US
- Experience with your product type (hazmat, oversized, temperature-controlled, etc.)
- All-in quotes that include origin charges, freight, and destination charges
See our freight forwarder selection guide for detailed criteria.